The New InfoPeak Mark: Four Pieces That Hold Each Other

InfoPeak has a new mark. Four flat pieces in the colors of our products, laid in a pinwheel around an open square. It replaces the mountain we started with, and it says something the mountain never could: everything we make is built to hold together, and the space in the middle belongs to you.

Why a company that sells precision needed a new logo

The old logo was a hand-drawn mountain. It carried the name well, and it told a simple story about reaching the top. But a peak is something you look at from a distance. It says nothing about what you stand on when you get there.

InfoPeak is no longer one product with a promise attached. It is mail, files, documents, calendar, contacts, notes, passwords, VPN and more, working as one account. The question our customers ask is not where we are going. It is whether the whole thing holds. A mark that stands next to the largest names in software has to answer that question at a glance, at sixteen pixels in a browser tab and at two metres on a wall.

The pinwheel: a pattern that needs no glue

Floor layers and stonemasons know the pinwheel well. Four rectangles are placed around a small square, each one turned a quarter from the last. Every piece rests against the next. No single piece holds the others in place, and none of them can be lifted out without loosening the whole. The strength is not in a clamp or a bolt. It is in the arrangement.

That is the idea we have built InfoPeak around since the first day: built, not assembled. A suite that is assembled is a set of acquisitions glued together with integrations, each part with its own account, its own rules and its own appetite for your data. A suite that is built is designed so the parts depend on each other by construction. Your mail knows your contacts because they share one encrypted account, not because a connector was added later.

Four colors, one account

The four pieces carry the colors our product icons already use, so the mark and the apps speak the same language:

• Violet is Mail, and the color of every action you take across InfoPeak.
• Blue is Drive, where your files and photos live.
• Green is Sheets and the work you do in documents.
• Amber is Notes, the small thoughts that become plans.

Each piece has its own color and its own shape. None of them is a lighter version of another. Together they form a square that is heavier and calmer than any of them alone, which is exactly what a suite should feel like when you use it.

The open square in the middle

Look again at the centre of the mark. There is nothing there. That is deliberate, and it is the most important part of the drawing.

Everything we build is arranged around a space we do not enter. In our apps, your mail, your files, your notes and your passwords are encrypted with keys that only you hold. We build the structure around your data and keep the middle empty. The pieces protect the centre without ever reaching into it. Most of the software industry is designed the other way round: the product is built to look inward, to learn from what you store and to make use of it. Our mark draws the opposite.

A mark you can draw from memory

The strongest marks in technology share one quality: you could sketch them on a napkin without looking. We held the new mark to the same test. It is four rectangles and one square. There are no gradients, no shadows and no effects, only flat color and precise joints. It works in one color when it is embossed on paper or engraved in metal, and it stays readable as a sixteen pixel favicon, where most detailed logos turn into noise.

The pinwheel also has a direction. The pieces turn, clockwise, around the centre. It is a quiet reminder that a platform should keep moving, improving and adding, without ever coming loose.

What changes for you

Nothing about your account, your data or your plan changes. You will see the new mark across the website, in the apps, in your browser tab and at the top of the emails we send you. The name stays. InfoPeak is still the peak you work towards. The mark now shows what it stands on.

If you want to see what the four pieces add up to, the full suite is on the plans page, and the logo files for press and partners are on our press page.

Frequently asked questions

Why did InfoPeak change its logo?

The mountain described a destination. The new mark describes a construction: four products that hold each other in one account, around a centre that belongs to the user. It also works far better at small sizes, as an app icon and in a single color.

What do the four colors in the InfoPeak logo mean?

They are the colors of our product family: violet for Mail, blue for Drive, green for Sheets and amber for Notes. The same colors appear in the app icons, so the mark and the products belong visibly together.

What is the empty square in the middle?

It stands for your data. In the InfoPeak apps, what you store is encrypted with keys that only you hold, so the product is built around your information without looking into it. The centre of the mark is left empty for the same reason.

Does anything change in my account?

No. Your plan, your data, your addresses and your apps work exactly as before. Only the mark and the app icons are new.

Where can I download the new InfoPeak logo?

The logo files for press and partners are available on the InfoPeak press page, in color and in one-color versions for light and dark backgrounds.